Sharing my thought process building this Xray for Facebook
site:facebook[.]com -groups -posts “to present” Keyword Location
First question: What am I looking for?
I’m searching for HR people in Belgium.
site:facebook[.]com HR Belgique
No good. Too many wrong results.
I need to narrow it down.
I search for a repeating pattern in wrong result’s.
Notice, they often contain groups or posts.
site:facebook[.]com -groups -posts HR Belgique
Better, but still too many bad results.
I need to narrow it down more.
I’m searching for the “about” section.
What’s a keyword always in the “about” section?
Best one: “à aujourd’hui”
If it is in a result, it implies:
1. I am on a profile
2. The person filled out the job section
site:facebook[.]com -posts -groups “à aujourd’hui” HR Belgique
Boom! 2010 profiles!
Good, but a bit tight.
Notice, results are limited to fr-fr[.]facebook url.
I’ll widen by searching in English.
site:facebook[.]com -groups -posts “to present” HR belgium
16000 profiles! Gotcha!
1. Results differ if #Xray is in English or in local language.
Do both searches
2. Fill in your own job section with what you’re looking for.
Use what Facebook proposes as keywords .
3. Let google semantic do it’s thing.